You need a website for your business. You are faced with about a gazillion options – all of which vary in price and functionality. So where do you start? WordPress, Wix, GoDaddy, 1&1… the list goes on!
When I started blogging I chose WordPress as a platform and I love it. I started out on the free version, then paid for my own url (domain name), then went self hosted, then onto a premium theme and then started customising. I’ve been on that journey – I’ve invested a huge amount of time into trying things out, learning, breaking it, learning how to fix it and not do it again and I still love it!
I’m frequently asked why I choose WordPress over other website options – so here are the questions – and my answers:
WordPress gives you the chance to control your own website. If you want to take the content out and put it in another site you can. You don’t need a web developer to do routine maintenance and it’s easy to learn how to post your own content. In addition, many schools are teaching their pupils how to use WordPress so there’s a new generation of users coming to the workforce.
What about the risk of hacking?
WordPress is freeware – it’s available to everyone and therefore there is a risk of hacking. However, that risk can be managed with good security and good maintenance procedures. To put it another way – every house is at risk of being burgled – but you lock your doors and close the windows to reduce that risk. Using a reputable host, strong passwords and being mindful of the site security at all times minimises the risk.
Why do you charge to make websites with free software?
If you want to build a WordPress website yourself, by all means go for it – it’s a really good learning experience and there’s a great sense of satisfaction when it works. The reason I charge is because I use premium (paid for) themes, some premium plugins for functionality (I own developer licences) and you’re paying for my skills to customise that theme to how you want it to look – your colour schemes, fonts and the way that it works. This all takes time and specialist knowledge.
Can’t I just use a free website builder?
Sure – if that’s what you want to do. However, I would encourage to check http://www.honeytraveler.com/pharmacy/ what’s actually free and what functionality that you’ll have to pay for. I have yet to find a free sitebuilder that allows you to export your content if you change website provider (that’s a bit like moving house but having to leave all your property behind!) or one that has the SEO functionality of WordPress. If you want your site to be found by Google, a well optimised WordPress site is a very, very good start.
Does being able to optimise my site really matter?
If you want your website to be found – the simple answer is yes!
Is it too late to move to WordPress?
Moving from a platform like Wix to WordPress is not the most straightforward job in the world – however it can be done and several clients have seen immediate improvements in their site traffic and the amount of work it’s brought to them
Hosting – what is it?
If you have a WordPress website, you need it to be hosted somewhere – it needs it’s own little corner of the internet in which to live. There are many options out there and I am happy to advise on what would suit you. As a rule of thumb though, the cheaper the hosting, the worse the customer service!
Can you build us a WordPress website?
Of course! How much it costs will depend on what you want. You might want to have a Brand Blitz first, include our copywriting services or want us to do some keyword analysis before we start. Prices start from around £350 which includes a premium theme.
Can you look after our WordPress site for us?
Absolutely – whether I’ve designed it or not, we’d be delighted to look after your site for you. We offer 3 packages:
- £10/month – we do the plugin updates, any upgrades and keep a general eye on the site for you
- £25/month – everything in the £10/month package plus up to 3 changes per month (for example adding a page, changing a colour, tweaking functionality)
- £45/month – everything in the £10/month package plus up to 6 changes per month
Other technical work is charged at £35 per hour.
Can you train us to look after our own site?
Definitely – WordPress isn’t scary and you can certainly manage it yourself. We’re happy to be on hand if you need a little extra help now and again.
Want to chat? Get in touch